zero·style

Dictionary entry

content style guide

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A rulebook for how an interface should write things — its tone, wording, capitalization, and preferred terms — so every screen sounds like the same voice.

Synonyms

  • editorial style guide
  • writing style guide

Related terms

In plain words

  • the rules for how the app should word things

Usage example

The content style guide says to write 'sign in', never 'log in'.

Don't confuse with…

  • style guideA general style guide often covers visuals like color and type; a content style guide focuses on writing and wording.

Categories

  • Content & UX writing

Related-term graph

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Directly related

Two hops away

  • Relatedcontent style guide related of content strategy
  • Relatedcontent style guide related of microcopy
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  • Relatedvoice and tone related of brand voice
  • Relatedmicrocopy related of call to action
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  • Relatedcontent strategy related of content design
  • Relatedmicrocopy related of error message
  • Relatedmicrocopy related of helper text
  • Relatedvoice and tone related of microcopy
  • Relatedmicrocopy related of placeholder text
  • Relatedvoice and tone related of plain language
  • Relatedmicrocopy related of tooltip
  • Relatedcontent strategy related of voice and tone

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