zero·style

Dictionary entry

microcopy

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UI / UXCurated · verified

The tiny bits of text scattered through an interface — button labels, field hints, error notes, tooltips — that guide people through what to do next. Small in size but often decisive for whether a screen feels clear or confusing.

Synonyms

  • ui copy
  • interface copy

Related terms

In plain words

  • the little words on buttons and forms
  • those tiny bits of text in an app

Usage example

Rewriting the checkout button's microcopy from 'Submit' to 'Place order' lifted conversions.

Don't confuse with…

  • body copyBody copy is the main running text of a page; microcopy is the small functional text attached to controls and states.

Categories

  • Content & UX writing

Related-term graph

Two hops from microcopy — click a term to open its entry, or re-center the graph on it

Focus term

Directly related

Two hops away

  • Relatedmicrocopy related of call to action
  • Relatedmicrocopy related of error message
  • Relatedmicrocopy related of helper text
  • Relatedmicrocopy related of placeholder text
  • Relatedmicrocopy related of tooltip
  • Relatedtooltip related of coach mark
  • Relatedhelper text related of error message
  • Relatederror message related of form validation
  • Relatedcall to action related of ghost button
  • Relatederror message related of helper text
  • Relatedtooltip related of helper text
  • Relatedplaceholder text related of helper text
  • Relatederror message related of inline validation
  • Relatedplaceholder text related of input mask
  • Relatedhelper text related of label
  • Relatedplaceholder text related of label
  • Relatedhelper text related of placeholder text
  • Relatedtooltip related of popover
  • Relatedcall to action related of primary button
  • Relatederror message related of required field
  • Relatedplaceholder text related of text field

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