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Dictionary entry

signifier

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Graphic designCurated · verified

Any deliberate signal in an interface that shows where to act or what will happen, such as an underline on a link or an arrow on a slider handle. It points you to the possible action.

Synonyms

  • cue
  • visual signal

Related terms

In plain words

  • the little hint that tells you where to click
  • the sign that shows you what to do

Usage example

The blue underline is a signifier that the phrase is a clickable link.

Don't confuse with…

  • affordanceA signifier is the visible hint; the affordance is the underlying action it hints at.

Categories

  • Usability principles

Related-term graph

Two hops from signifier — click a term to open its entry, or re-center the graph on it

Focus term

Directly related

Two hops away

  • Relatedsignifier related of affordance
  • Relatedsignifier related of call to action
  • Relatedsignifier related of discoverability
  • Relatedsignifier related of iconography
  • Relateddiscoverability related of affordance
  • Relatedaffordance related of call to action
  • Relatedaffordance related of discoverability
  • Synonymdiscoverability synonym of findability
  • Relatedcall to action related of ghost button
  • Relatediconography related of icon set
  • Relateddiscoverability related of information scent
  • Relatedaffordance related of mental model
  • Relatediconography related of pictogram
  • Relatedcall to action related of primary button
  • Relateddiscoverability related of progressive disclosure
  • Relatedaffordance related of signifier
  • Relateddiscoverability related of signifier
  • Relatediconography related of stroke weight
  • Relatediconography related of system icon

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