A quick test where people view a design for five seconds, then answer questions about what they remember, revealing what stands out and what the page seems to be about.
Synonyms
- 5-second test
Related terms
In plain words
- showing a page for five seconds to see what people notice
- testing the first impression of a screen
Usage example
In a five-second test, almost no one could recall what the product actually did.
Don't confuse with…
- first-click testingA five-second test measures first impressions and recall; first-click testing measures where people would click.
Categories
- UX research